Halation Yanping Road
Halation in Shanghai’s Jing’an District by RooMoo Design Studio targets young consumers with a space design inspired by astronomy and halation, featuring a visual connection between interior and exterior and a focus on gravitational field theme.
Halation is located in Yanping Road, Jing ‘an District, Shanghai. The general style of the space mainly targets young consumers.
The design is inspired by the brand’s association with astronomy and halation, integrating these thematic elements throughout the space.
Halation is a street-facing store, our goal is to link the exterior and interior environment while offering an excellent culinary experience. Thus, a full-height glass facade allows us to achieve this visual connection between the interior and exterior. The first floor is the main dining room, designed flexibly to adjust the space for various activities like gatherings and small dinners. The second floor offers a smaller seating area and accommodates not only daily operational needs but also private events. Additionally, it has a small viewing platform providing a bird’s eye view of the entire store.
From the outside to the inside of the terrazzo floor made of gravel, a bar table and a sofa corner are installed along the street, which is the connection point between indoors and outdoors and the waiting area. The central dining room is divided into scattered seating and sofa areas, which can be flexibly combined with tables and chairs to meet needs. The bar area is located in the innermost part of the first floor and serves as a starting point for food delivery between the first and second floors.
The space design is themed around astronomy’s gravitation and halation. The sole pillar serves as the center, around which we crafted eight differently sized circular paper installations by stacking and cutting corrugated paper into curves. The installation is the space’s focal point, symbolizing Halation and gravitational field. Ball lights interspersed within emit a soft halo of light through the corrugated paper, creating a magical atmosphere.
We imagine Halation as a gravitational field, with colors mainly consisting of brand tones and earthy hues. Surrounding this field are stone cages filled with cobblestones resembling small meteorites, while hidden lights emit through the cracks, enhancing the dining ambience. At the same time, we deliberately set a soft light background on the bar counter, with light filtering through acrylic panels made of warm white and blue-green fragments. It creates a halo atmosphere for guests to dine or enjoy drinks at the bar.
Design: RooMoo Design Studio
Photography: Wen Studio
