Caption by Hyatt Zhongshan Park

red design blended Eastern and Western influences to create immersive experiences at Caption by Hyatt in Shanghai, disrupting traditional hospitality design paradigms.

Firm
  • area / size 107,639 sqft
  • Year 2024
  • Location Shanghai, China,
  • Type Hotel,
  • Redefining Hospitality: Disrupting Traditional Approaches to Design at Caption by Hyatt Zhongshan Park
    In the ever-evolving realm of hospitality design, where rigid paradigms often dictate the norm, Caption by Hyatt Zhongshan Park emerges as a beacon of innovation. Under the guidance of Mike McGirr, the creative principal at Red Design, this hotel not only disrupts traditional conventions but also redefines them for a new generation of travelers. Mike’s journey began in London, where he honed his skills as an interior architect before delving into an exploration of Japan. His six years there profoundly shaped his sensibilities, culminating in his relocation to Shanghai. Using this unique blend of Eastern and Western influences Red design has embarked on a journey of rewriting the playbook on lifestyle hotel design. Caption by Hyatt sets a new standard for engaging, immersive experiences that foster genuine connection between guests and their surroundings.

    Concept and Inspiration: Nature as Muse
    Nestled beside the iconic Zhongshan Park, the essence of the hotel is imbued with a profound respect for its geographical and cultural context. Design elements draw inspiration from the park’s exquisite amalgamation of British, Chinese, and Japanese landscaping, weaving a rich narrative that honors the area’s diverse heritage. This thoughtful approach beckons guests to embark on a sensory adventure where seamless design meets vibrant storytelling at every turn.

    The Arrival: The story of Zhongshan Park begins
    Upon arrival, guests are not merely stepping into a hotel; they are entering a meticulously curated experience. The story begins here, with a striking abstract wall art piece that references the future-forward architectural landscape and the historic European styled villas that define Yuyuan Road aesthetic. This artistic introduction immerses guests in an environment that reveres the lush flora of Zhongshan Park. Layered artworks throughout the lobby capture the park’s verdant essence, transforming it into a captivating visual narrative that enchants visitors and draws them toward the second-floor hotel space. The graphical artwork integrates as wall finishes, creating a vertical cohesiveness that weaves a detailed narrative throughout the property. These artistic elements act as backdrops to thoughtfully selected furniture and detailing, each piece intentionally designed to resonate with the hotel’s overarching themes.

    Immerse in Community: Taole Central Beckons
    Venturing into Taole Central, the hotel’s vibrant core, guests are welcomed into a dynamic social hub that reimagines the traditional lobby concept on the second floor. This layered space masterfully combines café culture and communal areas, designed to facilitate interaction, collaboration, work, and play. A bold yet soothing color palette enhances the environment, reflecting both the natural surroundings and the pulse of local life. Iridescent galvanized steel links the artwork with materiality of the interior, orchestrating a visual dialogue between the vivid colors of the walls and the reclaimed wood finishes, broken glass inlaid terrazzo, and exposed structural elements that pay tribute to the hotel’s historic past while aligning with its contemporary ethos.

    As guests navigate Taole Central, they encounter a variety of seating arrangements that encourage both relaxation and connection. Here, artistry shines through the walls, allowing furniture and decor to serve as extensions of the captivating storytelling woven throughout the space. In this context, the act of checking in becomes secondary to the rich tapestry of experiences unfolding around you.

    Energized Comfort: Embracing the Pulse of the Park
    Upon entering their guestrooms, visitors discover living spaces that encapsulate the essence of comfort and aesthetic design. Each room harmoniously integrates modern detailing with nature-inspired visuals, offering abstract interpretations of the park’s tranquil yet energizing beauty. The centerpiece, a striking graphical wallpaper above the headboard, captures the eye and imagination. The use of bold yet soothing colors is consistent throughout, complemented by natural wood finishes, tactile cork accents, and rich green paneling, crafting an inviting atmosphere where guests can unwind or recharge after a day of exploration.

    At Caption by Hyatt Zhongshan Park, every design decision manifests a commitment to delivering an immersive journey through the heart of Shanghai while encouraging guests you use the space as they see fit. As the hotel invites guests to relax and connect with their surroundings, it also challenges the foundational principles of hospitality design in Asia. This venture paves the way for a new era where culture, community, and comfort coexist within a beautifully orchestrated ensemble, setting a precedent for the future of hospitality.

    Design: red design
    Lead Designer: Michael McGirr
    Photography: Jonathan Leijonhufvud